-----BEGIN PRIVACY-ENHANCED MESSAGE----- Proc-Type: 2001,MIC-CLEAR Originator-Name: webmaster@www.sec.gov Originator-Key-Asymmetric: MFgwCgYEVQgBAQICAf8DSgAwRwJAW2sNKK9AVtBzYZmr6aGjlWyK3XmZv3dTINen TWSM7vrzLADbmYQaionwg5sDW3P6oaM5D3tdezXMm7z1T+B+twIDAQAB MIC-Info: RSA-MD5,RSA, N3zKBPOeSjj7E3dcpLLig9qgzbn1tJBoJQV5Gkqv9HQNvuyTAuJ+T5Va3f2Rvad0 C80Ks8pFYt8tOYRP0rsITA== 0001019056-08-001427.txt : 20081209 0001019056-08-001427.hdr.sgml : 20081209 20081209172445 ACCESSION NUMBER: 0001019056-08-001427 CONFORMED SUBMISSION TYPE: SC 13D/A PUBLIC DOCUMENT COUNT: 1 FILED AS OF DATE: 20081209 DATE AS OF CHANGE: 20081209 GROUP MEMBERS: COSTA BRAVA PARTNERSHIP III L.P. GROUP MEMBERS: ROARK, REARDEN & HAMOT, LLC GROUP MEMBERS: SETH W. HAMOT SUBJECT COMPANY: COMPANY DATA: COMPANY CONFORMED NAME: Orange 21 Inc. CENTRAL INDEX KEY: 0000932372 STANDARD INDUSTRIAL CLASSIFICATION: OPHTHALMIC GOODS [3851] IRS NUMBER: 330580186 STATE OF INCORPORATION: DE FISCAL YEAR END: 1231 FILING VALUES: FORM TYPE: SC 13D/A SEC ACT: 1934 Act SEC FILE NUMBER: 005-80727 FILM NUMBER: 081239239 BUSINESS ADDRESS: STREET 1: 2070 LAS PALMAS DRIVE CITY: CARLSBAD STATE: CA ZIP: 92009 BUSINESS PHONE: (760) 804-8420 MAIL ADDRESS: STREET 1: 2070 LAS PALMAS DRIVE CITY: CARLSBAD STATE: CA ZIP: 92009 FORMER COMPANY: FORMER CONFORMED NAME: SPY OPTIC, INC DATE OF NAME CHANGE: 20040916 FORMER COMPANY: FORMER CONFORMED NAME: SPY OPTIC INC DATE OF NAME CHANGE: 19941103 FILED BY: COMPANY DATA: COMPANY CONFORMED NAME: Costa Brava Partnership III LP CENTRAL INDEX KEY: 0001319959 IRS NUMBER: 043387028 STATE OF INCORPORATION: DE FISCAL YEAR END: 1231 FILING VALUES: FORM TYPE: SC 13D/A BUSINESS ADDRESS: STREET 1: 420 BOYLSTON STREET CITY: BOSTON STATE: MA ZIP: 02116 BUSINESS PHONE: 617-595-4400 MAIL ADDRESS: STREET 1: 420 BOYLSTON STREET CITY: BOSTON STATE: MA ZIP: 02116 SC 13D/A 1 orange_13da2.txt SC 13D/A UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 SCHEDULE 13D (Amendment No. 2)* Orange 21 Inc. ------------------------------------------------------- (Name of Issuer) Common Stock, $0.0001 par value ------------------------------------------------------- (Title of Class of Securities) 685317109 ------------------------------------------------------- (CUSIP Number) COPY TO: Jeffrey R. Katz, Esq. Costa Brava Partnership III L.P. Ropes & Gray LLP 420 Boylston Street One International Place Boston, MA 02116 Boston, MA 02110 (617) 595-4400 (617) 951-7000 (Name, Address and Telephone Number of Person Authorized to Receive Notices and Communications) December 5, 2008 ------------------------------------------------------- (Date of Event Which Requires Filing of This Statement) If the filing person has previously filed a statement on Schedule 13G to report the acquisition which is the subject of this Schedule 13D, and is filing this schedule because of Rule 13d-1(e), 13d-1(f) or 13d-1(g), check the following box: [X] Note: Schedules filed in paper format shall include a signed original and five copies of the schedule, including all exhibits. See ss.240.13d-7 for other parties to whom copies are to be sent. * The remainder of this cover page shall be filled out for a reporting person's initial filing on this form with respect to the subject class of securities, and for any subsequent amendment containing information which would alter disclosures provided in a prior cover page. The information required on the remainder of this cover page shall not be deemed to be "filed" for the purpose of Section 18 of the Securities Exchange Act of 1934 ("Act") or otherwise subject to the liabilities of that section of the Act but shall be subject to all other provisions of the Act (however, see the Notes). Page 1 of 6 Pages SCHEDULE 13D - ----------------------------- --------------------- CUSIP No. 685317109 Page 2 of 6 Pages - ----------------------------- --------------------- - -------------------------------------------------------------------------------- 1. NAME OF REPORTING PERSON: Costa Brava Partnership III L.P. S.S. OR I.R.S. IDENTIFICATION NO. OF ABOVE PERSON: 04-3387028 - -------------------------------------------------------------------------------- 2. CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP* (a) [ ] (b) [ ] - -------------------------------------------------------------------------------- 3. SEC USE ONLY - -------------------------------------------------------------------------------- 4. SOURCE OF FUNDS* WC - -------------------------------------------------------------------------------- 5. CHECK BOX IF DISCLOSURE OF LEGAL PROCEEDINGS IS REQUIRED PURSUANT TO ITEMS 2(d) OR 2(e) [ ] - -------------------------------------------------------------------------------- 6. CITIZENSHIP OR PLACE OF ORGANIZATION A Delaware limited partnership - -------------------------------------------------------------------------------- 7. SOLE VOTING POWER NUMBER OF 1,535,231(1) SHARES --------------------------------------------------- BENEFICIALLY 8. SHARED VOTING POWER OWNED BY -0- EACH --------------------------------------------------- REPORTING 9. SOLE DISPOSITIVE POWER PERSON 1,535,231(1) WITH --------------------------------------------------- 10. SHARED DISPOSITIVE POWER -0- - -------------------------------------------------------------------------------- 11. AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON 1,535,231(1) - -------------------------------------------------------------------------------- 12. CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (9) EXCLUDES CERTAIN SHARES* [ ] - -------------------------------------------------------------------------------- 13. PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (9) 18.8%(2) - -------------------------------------------------------------------------------- 14. TYPE OF REPORTING PERSON* PN - -------------------------------------------------------------------------------- *SEE INSTRUCTIONS BEFORE FILLING OUT! - --------------------- (1) The Reporting Persons were the beneficial owners of 1,535,231 shares of the Issuer's Common Stock, $0.0001 par value on December 9, 2008. (2) The percentage ownership of the Reporting Persons in the Issuer's Common Stock, $0.0001 par value is based upon 8,173,064 issued and outstanding shares as reported by the Issuer in its filing on Form 10-Q for the fiscal quarter ended September 30, 2008. Page 2 of 6 Pages SCHEDULE 13D - ----------------------------- --------------------- CUSIP No. 685317109 Page 3 of 6 Pages - ----------------------------- --------------------- - -------------------------------------------------------------------------------- 1. NAME OF REPORTING PERSON: Roark, Rearden & Hamot, LLC S.S. OR I.R.S. IDENTIFICATION NO. OF ABOVE PERSON: 10-0000708 - -------------------------------------------------------------------------------- 2. CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP* (a) [ ] (b) [ ] - -------------------------------------------------------------------------------- 3. SEC USE ONLY - -------------------------------------------------------------------------------- 4. SOURCE OF FUNDS* WC - -------------------------------------------------------------------------------- 5. CHECK BOX IF DISCLOSURE OF LEGAL PROCEEDINGS IS REQUIRED PURSUANT TO ITEMS 2(d) OR 2(e) [ ] - -------------------------------------------------------------------------------- 6. CITIZENSHIP OR PLACE OF ORGANIZATION A Delaware limited liability company - -------------------------------------------------------------------------------- 7. SOLE VOTING POWER NUMBER OF 1,535,231(1) SHARES --------------------------------------------------- BENEFICIALLY 8. SHARED VOTING POWER OWNED BY -0- EACH --------------------------------------------------- REPORTING 9. SOLE DISPOSITIVE POWER PERSON 1,535,231(1) WITH --------------------------------------------------- 10. SHARED DISPOSITIVE POWER -0- - -------------------------------------------------------------------------------- 11. AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON 1,535,231(1) - -------------------------------------------------------------------------------- 12. CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (9) EXCLUDES CERTAIN SHARES* [ ] - -------------------------------------------------------------------------------- 13. PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (9) 18.8%(2) - -------------------------------------------------------------------------------- 14. TYPE OF REPORTING PERSON* OO - Other - -------------------------------------------------------------------------------- *SEE INSTRUCTIONS BEFORE FILLING OUT! - --------------------- (1) The Reporting Persons were the beneficial owners of 1,535,231 shares of the Issuer's Common Stock, $0.0001 par value on December 9, 2008. (2) The percentage ownership of the Reporting Persons in the Issuer's Common Stock, $0.0001 par value is based upon 8,173,064 issued and outstanding shares as reported by the Issuer in its filing on Form 10-Q for the fiscal quarter ended September 30, 2008. Page 3 of 6 Pages SCHEDULE 13D - ----------------------------- --------------------- CUSIP No. 685317109 Page 4 of 6 Pages - ----------------------------- --------------------- - -------------------------------------------------------------------------------- 1. NAME OF REPORTING PERSON: Seth W. Hamot - -------------------------------------------------------------------------------- 2. CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP* (a) [ ] (b) [ ] - -------------------------------------------------------------------------------- 3. SEC USE ONLY - -------------------------------------------------------------------------------- 4. SOURCE OF FUNDS* WC - -------------------------------------------------------------------------------- 5. CHECK BOX IF DISCLOSURE OF LEGAL PROCEEDINGS IS REQUIRED PURSUANT TO ITEMS 2(d) OR 2(e) [ ] - -------------------------------------------------------------------------------- 6. CITIZENSHIP OR PLACE OF ORGANIZATION A United States citizen - -------------------------------------------------------------------------------- 7. SOLE VOTING POWER NUMBER OF 1,535,231(1) SHARES --------------------------------------------------- BENEFICIALLY 8. SHARED VOTING POWER OWNED BY -0- EACH --------------------------------------------------- REPORTING 9. SOLE DISPOSITIVE POWER PERSON 1,535,231(1) WITH --------------------------------------------------- 10. SHARED DISPOSITIVE POWER -0- - -------------------------------------------------------------------------------- 11. AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON 1,535,231(1) - -------------------------------------------------------------------------------- 12. CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (9) EXCLUDES CERTAIN SHARES* [ ] - -------------------------------------------------------------------------------- 13. PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (9) 18.8%(2) - -------------------------------------------------------------------------------- 14. TYPE OF REPORTING PERSON* IN, HC - -------------------------------------------------------------------------------- *SEE INSTRUCTIONS BEFORE FILLING OUT! - --------------------- (1) The Reporting Persons were the beneficial owners of 1,535,231 shares of the Issuer's Common Stock, $0.0001 par value on December 9, 2008. (2) The percentage ownership of the Reporting Persons in the Issuer's Common Stock, $0.0001 par value is based upon 8,173,064 issued and outstanding shares as reported by the Issuer in its filing on Form 10-Q for the fiscal quarter ended September 30, 2008. Page 4 of 6 Pages AMENDMENT NO. 2 TO SCHEDULE 13D ------------------------------- This amendment ("Amendment No. 2") amends the Schedule 13D filed on August 26, 2008 by Costa Brava Partnership III L.P. ("Costa Brava"), Roark, Rearden and Hamot, LLC ("RRH"), and Seth W. Hamot, with the United States Securities and Exchange Commission with respect to the shares of common stock, $0.0001 par value (the "Common Stock"), of Orange 21 Inc. (the "Issuer"), as amended by Amendment No. 1 to Schedule 13D filed on November 24, 2008. The Issuer has its principal executive offices at 2070 Las Palmas Drive, Carlsbad, California 92011. Each of Costa Brava, RRH, and Seth W. Hamot is referred to herein individually as a "Reporting Person" and collectively as the "Reporting Persons." Item 5. Interest in Securities of the Issuer. ------------------------------------ (a) As of December 9, 2008, the Reporting Persons are deemed to be the beneficial owners of 1,535,231 shares of Common Stock or 18.8% of the outstanding shares. (c) Since the Reporting Persons' previous filing on 13D on November 24, 2008, the Reporting Persons have purchased the shares of Common Stock of the Issuer set forth on Exhibit B hereto. The transaction date, number of shares purchased, price per share and type of transaction for each purchase during that period are set forth on Exhibit B hereto. Item 7. Material to be Filed as Exhibits. -------------------------------- Exhibit A - Agreement Regarding the Joint Filing of Schedule 13D. Exhibit B - Information concerning the Reporting Persons' transactions in the Common Stock of the Issuer since November 24, 2008. Page 5 of 6 Pages Signature --------- After reasonable inquiry and to the best of its knowledge and belief, the undersigned certifies that the information set forth in this statement is true, complete and correct. DATED: December 9, 2008 COSTA BRAVA PARTNERSHIP III L.P. By: Roark, Rearden & Hamot, LLC, its General Partner By: /s/ Seth W. Hamot ------------------------------------- Name: Seth W. Hamot Title: President SETH W. HAMOT By: /s/ Seth W. Hamot ------------------------------------- Name: Seth W. Hamot ROARK, REARDEN & HAMOT, LLC By: /s/ Seth W. Hamot ------------------------------------- Name: Seth W. Hamot Title: President Attention: Intentional misstatements or omissions of fact constitute Federal criminal violations (See 18 U.S.C. 1001) Page 6 of 6 Pages EXHIBIT INDEX ------------- Exhibit Description - ------- ----------------------------------------------------------------- A Agreement Regarding the Joint Filing of Schedule 13D. B Information concerning the Reporting Persons' transactions in the Common Stock of the Issuer since November 24, 2008. EXHIBIT A AGREEMENT REGARDING THE JOINT FILING OF SCHEDULE 13D The undersigned hereby agree as follows: (i) Each of them is individually eligible to use the Schedule 13D to which this Exhibit is attached, and such Schedule 13D is filed on behalf of each of them; and (ii) Each of them is responsible for the timely filing of such Schedule 13D and any amendments thereto, and for the completeness and accuracy of the information concerning such person contained therein; but none of them is responsible for the completeness or accuracy of the information concerning the other persons making the filing, unless such person knows or has reason to believe that such information is inaccurate. Dated: December 9, 2008 COSTA BRAVA PARTNERSHIP III L.P. By: Roark, Rearden & Hamot, LLC, its General Partner By: /s/ Seth W. Hamot ------------------------------------- Name: Seth W. Hamot Title: President SETH W. HAMOT By: /s/ Seth W. Hamot ------------------------------------- Name: Seth W. Hamot ROARK, REARDEN & HAMOT, LLC By: /s/ Seth W. Hamot ------------------------------------- Name: Seth W. Hamot Title: President Exhibit B REPORTING PERSONS' TRANSACTIONS SINCE NOVEMBER 24, 2008 Date of Shares of Common Price Per Type of Transaction Stock Bought (Sold) Share ($) Transaction - ------------------ ------------------------ --------------- ----------------- 12/1/2008 2,108 $1.04 Open Market 12/2/2008 65,000 $1.21 Open Market 12/5/2008 2,528 $1.17 Open Market 12/5/2008 615,620 $1.12 Open Market 12/8/2008 100 $1.11 Open Market 12/9/2008 94,280 $0.91 Open Market -----END PRIVACY-ENHANCED MESSAGE-----